[ROVERNET - UK] Classic names are part of Tata deal
p6rovers at yahoo.com
Fri Mar 28 23:08:40 GMT 2008
That seems to be confirmed in this article:
--- Geoff Kirkpatrick <britcarnut at yahoo.com> wrote:
> >From the Arcane Autos list: confirmation that Tata
> does indeed now own the Rover name.
> "This is the final test of a gentleman: his respect
> for those who can be of no possible service to him."
> - William Lyon Phelps
> Classic names are part of Tata deal
> Tony Lewin
> Automotive News | March 27, 2008 - 6:46 am EST
> Tata Motors will get the right use three classic
> British auto-brand names as
> part of its $2.3 billion deal to buy Jaguar and Land
> Included in the deal are the Rover name and the
> Jaguar-owned names of Daimler
> and Lanchester.
> Ford bought the rights to the Rover brand name from
> BMW in September 2006 for
> an undisclosed sum to ensure no other automaker
> could use it and cause
> confusion with the Land Rover brand.
> "We acquired the Rover trademark in the interests of
> protecting Land Rover,"
> said Ford of Europe spokesman John Gardiner. "So
> it's also in the interests
> the new owner of Land Rover to have it."
> BMW obtained ownership of the Rover name when it
> bought the Rover group in
> 1994. In 2006, BMW refused a request from China's
> SAIC to use the Rover brand
> name under license. SAIC had bought some assets of
> the ailing MG Rover group
> and now builds cars called Roewes in China.
> Jaguar acquired the rights to sell cars badged as
> Daimlers in 1960 from the UK
> Daimler car company that was founded in 1896 and
> licensed by Gottlieb Daimler
> to use his internal combustion engine. The UK
> Daimler car company also owned
> the Lanchester brand name.
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